Every year, over 100 new skincare brands launch in India.
Most disappear within months.
So when actress Anya Singh (Bads of Bollywood) revealed the skincare brand she actually trusts for her sensitive skin, it got people talking.

“I’ll only promote it if I try it myself first.”

That was Anya’s first condition when Poshan approached her.
Not a photoshoot.
Not a script.
She wanted 3 months.
To see if the products actually worked.

Because like many of us, Anya has sensitive skin.
And for her, skincare has to be simple, effective, and safe.

Why Poshan Is Different

The more she learned about Poshan, the more sense it made.

✅ Founded by a scientist (Rhea Goenka Jalan) — who spent years studying microbiology and cosmetic science
✅ Award-winning Skinbiotic Technology — breaks down superfoods into nutrition your skin can actually absorb, strengthening barrier health with every use.
✅ Clinically tested for sensitive skin — something most brands skip.
✅ Recognized by Nykaa & Estée Lauder — proof that the science holds up.

Her 3-Step Routine (Now available as Actor Edit)

Anya doesn’t follow a 10-step routine.
She sticks to 3 essentials:

Step 1 – Befikar Begum
"Just washing your face is old school. With Befikar Begum, every wash feeds my skin with nutrition while removing dirt and makeup — without stripping my barrier."

Step 2 – Aankhon Ka Taara
"Eyes are where the first signs of aging show up. This serum is non-negotiable for me. It brightens, depuffs, and keeps my eyes safe from all the late-night shoots."

Step 3 – Jalpari

 "Who has time to reapply moisturiser again and again? Jalpari keeps my skin hydrated for 24 hours. It’s lightweight, non-oily, and lasts through busy days."

Why She Said Yes

After 10 days, Anya saw her skin calmer, brighter, and more hydrated.
No irritation.
No breakouts.
Just results.

That’s when she said yes to becoming the face of Poshan.

Anya’s Favourite Kit — Now Available

For the first time, her simple 3-step routine is available as a bundle:

• Befikar Begum – Cleanse without stripping

• Aankhon Ka Taara – For fine lines & puffy eyes

• Jalpari – 24-hour hydration

Order Anya’s Fav Kit now before it goes out of stock.

Shop Anya’s Skincare Routine →